EICU goes viral on TikTok after purchasing a woman’s groceries. East Idaho Credit Union looks for opportunities to build better lives and inspire others through impactful interactions. East Idaho Credit Union has reached millions of people through their TikTok platform however, one video alone posted on July 12, 2022, reached 1.4 million people. East Idaho Credit Union can be found on TikTok at TikTok.com/@EastIdahoCU.
“People often ask us why we do what we do. Our answer is very simple: we believe in building better lives. We strive to improve the lives of people around us through daily interactions with our members, people within our communities and day-to-day opportunities that arise when we see someone we can help. TikTok has become a platform for us to share how we are building better lives but more importantly, inspire others to be kind and do the same.”
– Bailey Foster, a member of EICU’s social media team